We are pleased to announce that social Enterprise Medical Tourism Hub becomes from this year the official Contracted representative in Greece of Vmarsh Healthcare is specialised consulting firm focusing on Healthcare and related industries focusing on Business Strategy, Quality Improvement and Transaction Advisory Services With offices across Dubai-UAE, Chicago-US, Mumbai-India, Kuala Lumpur – Malaysia & Cairo- Egypt and partner offices in about 12 countries across Central Europe, LATAM and Oceania. Vmarsh consist of 55+ specialised experts and consultants based all over the world, each with 20-45 years of expertise in a functional or geographical area or both, helping Hospitals, Public Sector, Pharma, Healthcare Academic, MedTech and related entities.
Vmarsh Healthcare is the recipient of the Med top 2023, Berlin Award for “Effective Partnership” providing regional and international expertise in brand strategy consulting and performance improvement. It already has successful experience in corresponding clusters in Romania, Croatia, Italy, Portugal, Saudi Arabia, United Arab Emirates Indonesia i.e, it works with the cluster “as a whole” to develop a strategy to strengthen their brand and increase the number of visitors through of drawing up the right strategy and its implementation.
Studying the international market for cross-border provision of medical services, we realized that our weak point is that Greece is not included in the prospects patient’s roaster of destination options and a holistic approach is required. This is obviously the role of the State and its institution that we cannot by all means substitute but as Greek, we are always a people that always creates and grows by relying on our own strengths and by doing the impossible we achieve miracles. Therefore, what we can do as a Greek Cluster is to join international networks and platforms, to upgrade the cluster by repositioning it in the international market for the provision of cross- border medical services places it in the roaster of prospect patient preference through international branding. We have already developed collaborations contracts basis with 33 countries network, as part of this networking stage we became official partner of Vmarsh Healthcare.
We believe that Greece has a good reputation for medical and health travel needs from abroad. Together with Vmarsh Healthcare’s wealth of experience in the required areas this will help create the optimal environment for the success. We are confident that the proposed provision will further expand cluster’s footprint on a global level also to those medical units outside of cluster willing a broader presence to the medical tourism market.
Vmarsh Healthcare is looking to work closely with the cluster and its members to help enable the world and medical travellers to notice Greece and the cluster as a destination of choice. For this Vmarsh is happy to help develop a Medical Tourism Strategy and Brand Enhancement plan which will comprise of three phases:
- Internal Assessment of Cluster/its members; Followed by Market Assessment
- Modelling Strategic Value Prepositions envisaged from findings of Phase 1
- Plugging the Selected Strategic Models with the right Go-To-Market Plan & Investment Plan
The proposal detailing the steps, phases, action, plan/tasks of the above three phases shall be prepared free of charge. Team members will be from our side will then be able to evaluate the proposed steps, timelines, fees, terms/conditions and then discuss together internally; Followed by jointly in a conference where the top executives of Vmarsh will visit.
Should you be interested, you can contact us for further explanation for the process in detail.
6933348800
Maximos Pyrovetsis CEO
Medical Tourism Hub